How can social media elevate the profile of America’s premier travel destination?
The Jackson Hole Travel & Tourism Board is a publicly funded organization dedicated to developing a healthy and vibrant Fall, Winter and Spring economy in Jackson Hole Wyoming. Responsible for driving off season tourism to Jackson Hole, the Jackson Hole Travel & Tourism Board hired New Thought in 2014 to develop an award winning social media campaign for the destination.
Combining real-time content production services such as video, photography, LIVE broadcasts and 360 degree VR content, New Thought created a story-driven social media presence for Visit Jackson Hole. Utilizing targeted advertising on Facebook, Instagram, and Twitter, New Thought grew the social networks to over 15,000 active subscribers in the first year of the campaign.